- why and how EMD collects, uses and stores your personal data; - the lawful basis on which your personal data is processed; and - what your rights and our obligations are in relation to such processing.
Type of personal data subject to the processing
We collect personal information that you provide directly to us, especially when submitting forms and responding to our test drive forms.
The categories of data involved are as follows:
- Identification information (Full Name, phone number); - Electronic identification data (Email address, IP address, logs and connection time, cookies and trackers);
Legal grounds and purposes of the personal data processing We are not allowed to process personal data if we do not have a valid legal ground. Therefore we only process your personal data if (i) we have obtained your prior consent to do so, (ii) the processing is necessary to connect you with our retail business establishment and or to coordiante appointments.
The collection, storage and processing of your personal data have the following main purposes:
- Allow you to use emdscooter.com and the niumania.com web-store; - Answer customer enquiries; - Contact for test drive and sales events - Store in the CRM (Customer Relationship Management Tool) - Statisticalize; measure of campaign effectiveness
Recipients of personal data and transfer of personal data outside the European Union Your personal data will not be transmitted or made accessible to any third party, except to EMD’s authorized persons and retail partners, for the completion of the purposes listed above (such as IT systems providers, hosting providers, consultants, being stated that each of these service providers are bound by data protection and confidentiality obligations in order to protect your personal data.
Your personal data may be transferred to a country located outside the European Union (especially when we use third party tools)
Storage period EMD will only retain your personal data for as long as necessary to fulfil the purpose for which it was collected or to comply with legal or regulatory requirements.
In particular, your personal data will be kept during the business relationship and, beyond, for promotional purposes, for reasons of proof and for accounting purposes, for a period not exceeding the applicable statutory limitation periods.
Security EMD has implemented adequate technical and organizational measures to protect your personal data against unauthorized, accidental or unlawful destruction, loss, alteration, misuse, disclosure or access and against all other unlawful forms of processing. These security measures have been implemented taking into account the state of the art of the technology, their costs of implementation, the risks presented by the processing and the nature of the personal data. For example, all entered data in our CRM system are per default encrypted!
EMD undertakes that all personnel accessing your personal data complies with the internal rules and processes in relation to the processing of personal data to protect them and ensure their confidentiality. They are also required to follow all technical and organizational security measures put in place to protect your personal data.
You may submit any questions you may have about our security procedures by emailing us at [email protected]
Your rights You have the right to access, modify, rectify, limit, delete and ask, if any, for the portability of your personal data as well as a right of opposition to the processing of such data. You also have the right to withdraw your consent where EMD obtained your prior consent to process Personal data (without this withdrawal affecting the lawfulness of any processing that took place prior to the withdrawal). You may define guidelines for post mortem use of your personal data.
You have the right to lodge a complaint at the relevant supervisory data protection authority.
Specific use of EMD’s website Registration is not required in order to use or access EMD’s website. However, this site may make forums, comments, blogs, message boards or similar available to its users. You may be required to register for these features, particularly if you wish to leave comments or provide articles.
We also provide visitors to our website the opportunity to opt-in to receive communications from us. In this case, we ask the visitor for his or her email address and name. These communications will include our regular newsletter, product promotions and any other information that we feel may be pertinent to the visitor. You may opt out of receiving any, or all, of these communications by emailing us at [email protected], by clicking on the “unsubscribe” link in any email we send to you or by replying to any email we send you.